Titan for Greenfield OEMs: Managing the Complete Test Lifecycle Beyond Your Walls
Building a product from the ground up as a Greenfield OEM comes with unique challenges. With 95% of new products failing and poor decisions or overlooked details late in development leading to high costs and long delays, getting your test lifecycle right isn't just important—it's critical for survival.
Limited in-house test facilities, distributed teams, and the need to rely on external partners can make managing your test lifecycle feel like herding cats. While test execution might happen in third-party labs, the real complexity lies in orchestrating everything that happens before, during, and after those tests.
The truth is, test execution is just one piece of a much larger puzzle. The real challenge isn't just running tests—it's maintaining control and visibility across the entire testing journey, even when much of it happens beyond your walls.
The Hidden Complexity of Outsourced Testing
When you send prototypes to external labs, you're not just handing off a test. You're managing a complex web of activities: pre-test preparations, scheduling coordination, incident management, data collection, and post-test logistics. Without proper oversight, these moving parts can quickly spiral out of control, leading to delays, miscommunication, and program disruption. Titan changes this dynamic by giving Greenfield OEMs complete lifecycle control—whether testing happens in-house or externally.
Titan centralizes your entire test lifecycle—from planning and prototype management through execution (both in-house and external) to centralized data storage and KPI tracking. Whether you're working with external labs today or building internal capabilities, everything flows through one unified platform.
Unified Visibility Across All Testing Events
Even when your prototypes are tested at third-party facilities, you need to see the bigger picture. Titan creates a unified calendar that captures every testing event, automatically integrating confirmed reservations from external labs directly into your overall program schedule. This means testing activities sit alongside development milestones, preparation tasks, and post-test actions—giving you a complete view of your program timeline.
No more switching between multiple systems or losing track of what's happening where. Everything lives in one place, connected to your broader project goals.
Pre-Test Orchestration Made Simple
Every external test requires extensive internal preparation. Inspections, modifications, instrumentation, documentation, shipping logistics—each with its own timeline and dependencies. Titan transforms this chaos into manageable work orders, automatically sequencing activities to ensure your prototypes are ready when they need to be.
Whether it's a critical part upgrade, safety inspection, or packaging milestone, you can track progress and identify bottlenecks before they impact your schedule. The system ensures nothing falls through the cracks and your team stays aligned on what needs to happen next.
Expect the Unexpected—And Handle It
Prototype testing rarely goes according to plan. Unexpected incidents, last-minute design changes, or urgent servicing needs can derail even the best-laid timelines. Titan doesn't just track these disruptions—it automatically adjusts dependencies and downstream activities, helping you maintain schedule realism and keep your team aligned with ground realities.
When things go sideways (and they will), you'll have the tools to adapt quickly without losing sight of your broader objectives.
Post-Test Coordination Without the Hassle
Testing doesn't end when the lab sends back your results. Prototypes need to return, undergo post-test inspections, and be prepared for the next evaluation or demonstration. Titan helps you plan and monitor return shipping, track availability, and ensure no time is lost in coordination.
Your prototypes become valuable assets with clear status and availability—not mysterious boxes sitting in a corner somewhere.
Your Data, Centralized and Accessible
Even outsourced testing generates crucial data for decision-making. Test reports, measurements, images, observations—all of this needs to be stored, managed, and easily referenced. Titan provides a centralized repository that links all test-related documentation to the right prototype and test case, ensuring data continuity and traceability.
When you need to understand what happened during Test #47 six months ago, you'll find it in seconds, not hours.
Beyond Engineering: Program-Wide Awareness
Titan doesn't just serve engineers—it gives program teams and leadership real-time insight into test schedules, delays, and resource needs. This cross-functional visibility ensures test progress stays aligned with project delivery goals, preventing the miscommunication and missed targets that can derail entire programs.
Everyone stays on the same page, from the lab bench to the boardroom.
Why Titan Is Purpose-Built for Greenfield OEMs
Holistic Visibility: See internal and external testing activities in one unified view
Workflow Management: Handle complex dependencies before, during, and after testing
Schedule Alignment: Keep your project timeline connected to real-world progress
Single Source of Truth: Centralize all test-related documentation and data
Built to Scale: Start with limited capacity and expand as your infrastructure grows
Even if your lab is still in its early stages, Titan ensures your test lifecycle never becomes fragmented. It brings structure, traceability, and control—so your engineering and project teams can focus on innovation, not coordination.
Scale Seamlessly as You Grow
As your organization matures and your in-house test capabilities expand, Titan grows with you. When you start setting up your own equipment and test facilities, the platform seamlessly transitions from being a coordination tool to a comprehensive test and lab management solution.
You can begin managing internal test schedules, equipment availability, preventive maintenance, calibration records, and real-time capacity tracking—all within the same system that's already managing your external testing relationships.
This continuity means no system disruption, no data migration headaches, and no learning curve for your team. The workflows, teams, and data already in Titan simply extend to include your growing infrastructure.
Take Control of Your Test Lifecycle Today
Whether you're outsourcing most testing today or beginning to build your own labs, Titan gives you full lifecycle control from day one. Stop letting your test program manage you—take control with the visibility, structure, and scalability you need to succeed.
Transform your test lifecycle from fragmented landscape to coordinated control. Titan gives Greenfield OEMs the tools they need to manage complex testing programs—whether they happen in-house or around the world.
Request a demo and see it Titan in action